From a legend in Beauty to a leader in ‘Beauty-Tech’
When you think of ‘beauty’ or ‘a major beauty brand,’ which name comes to mind first? L'Oréal would likely be one of the top three brands you think of, if not the very first.
L'Oréal has earned the reputation of being a global leader in the beauty industry and from being a renowned beauty brand, L'Oréal is quickly gaining momentum as pioneers in ‘Beauty-Tech’.
L'Oréal's Technology Incubator, designed as a startup within the Research & Innovation division, is dedicated to developing and launching groundbreaking new beauty technologies. Launched in 2012, the Technology Incubator has a presence in New York, New Jersey, California, France and Japan. The team of 30+ includes physicists, engineers, UX specialists, hardware designers and data scientists working cross functionally to help L'Oréal evolve from the world's foremost beauty company to a technology player that is empowering consumers through personalised products and experience. L'Oreal divides its innovations into four categories: virtual beauty tech tools, inclusive beauty tech tools, personalized beauty tech, and sustainable beauty tech solutions. We at Roro are working closely with L'Oréal's Technology Incubator and are proud to be playing a part with the latest technologies in mobile and web development towards making L'Oréal emerge as leaders in ‘Beauty-Tech’.
Our partnership has led to the creation of the following products